S&C x Elka

Once the autumn showers hit, Sheriff & Cherry has got you covered. Literally. Collaborating with Danish heritage rainwear brand Elka Regntoej on their first collection of waterproof outerwear, the vibrant spirit of the Sheriff & Cherry brand is turning rain into rainbows. A bucket hat and two jackets – Sherlock, a cape silhouette, and Ernest, a longline mac shape – are boasting with colour and character, keeping in with the brand’s signature and utilising the textile expertise of Elka. Whatever the weather, every time is a good time with Sheriff & Cherry!



Biarritz Arguably one of the most iconic holiday destinations, Biarritz has got everything you need. A famous casino, a surf festival and a 12th century church – it’s a maxi kind of place. That’s reflected in these oversized acetate oval aviator frames, with their UV 400 lenses made for those endless days and nights. Handcrafted in Italy, The Biarritz is the cure to summertime sadness.



Summer might not last all year, round, but Boatlife is a 365-day lifestyle. Even when the sun is nowhere to be found, Sheriff & Cherry are here to make sure this carefree attitude is part of your wardrobe. Sweatshirts, hoodies and one sholder sweatshirts are emblazoned with the spirit of beachy days and nights. Stars and anchors, knots, and sunsets all come printed and embroidered on fine cotton tetiles tailored into comfy eveyday silhouetes. And once you've got it on, no one will question the mojito in your hand, whatever the season.



Beyond its famed tennis courts and golf courses, Newport, Rhode Island is actually most-known throughout history for its relationship with the US Navy. ‘Ahoy, sailor!’ we go as these frames come our way. A pair of smaller-fit, mod-inspired frames with UV 400 lenses are combining the days of the past with those of the future, in that perfect retro-futuristic vibe. Handcrafted in Italy, the Newport is so hot it will melt your popsicle.

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